Episode Overview In this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Deborah Farone, founder of Farone Advisors and author of Breaking Ground: How Successful Women Lawyers Build Thriving Practices. The conversation explores why traditional approaches to business development often fail—especially in professional services—and how authenticity, relationships, and strategic positioning can lead to
HEY THERE...
Check out the Duct Tape Marketing Blog
Where we share expert and actionable advice on advertising, consulting, lead generation, useful tools, SEO, referral, generation and of course small business and marketing strategy.

That crazy Seth Godin is at it again. He is the undisputed king of viral marketing and just keeps proving over and
When it comes to targeting a market many people simply look for someone who needs (or who they think needs) what they
You know your prospects need what you sell. You know they want what you sell. Heck, they even sent away for your
Those folks over at Amazon.com did us all a great favor. They read every book ever written and then teamed up with
Few things are more lovable than a person who readily admits they have faults. Small business owners make mistakes. If you’ve read
Google and Yahoo both announced this month their model for tapping into the local search traffic. In other words they are now
Create all the fancy marketing materials, websites, and sales presentations you want, but if you can’t answer this question you’re dead… So
Google and Yahoo have launched the next killer app. Not sure if it really qualifies as an app but I was a
There are two weblogs that I myself love to visit and would recommend to you as well. (Actually you can find an
Page [tcb_pagination_current_page] of [tcb_pagination_total_pages]
