Small business marketing blog from Duct Tape Marketing

The Ultimate Guide to Small Business Keyword Research

Keyword research is an important strategic marketing practice that, when thought of correctly, never really ends. While many people think of this…

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7:47 Conversations – The Ultimate Marketing Engine
Creating relationships is more challenging than ever for business and marketing professionals. But it doesn’t have to be. If you want to become the ultimate marketing engine, focus on making customers into members to help them achieve lasting transformation. In this episode of 7:47 Conversations, I sit down with host Chris Schembra where I detail […]
Podcast
A Guide to Building a Sustainable Speaking Career
Marketing Podcast with Michael Port and Andrew Davis In this episode of the Duct Tape Marketing Podcast, I interview Michael Port and Andrew Davis. Andrew Davis is a best-selling author keynote speaker. He’s also worked with the Muppets. I’m also joined by Michael Port his co-author of a book called Referable Speaker: Your Guide to Building […]
Podcast
The Less Is Almost Always More Content Strategy
Marketing Podcast with Kate Cooper In this episode of the Duct Tape Marketing Podcast, I interview Kate Cooper. Kate is the content strategist at Homeward, a new kind of home finance company. She is a plain language advocate who believes in a less-is-almost-always more approach to content. She started writing for a living in college […]

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Amazing Business Radio – The Ultimate Marketing Engine
Creating Customers for Life In this episode of the Amazing Business Radio, I talk with host, Shep Hyken, about my new book The Ultimate Marketing Engine. We discuss how to serve, understand, and create evangelists out of your ideal customers. Listen to the Amazing Business Radio episode here.    
Crafting A Business Strategy That Actually Lasts
    Agency Spark Podcast with Alex Brueckmann The Agency Spark Podcast, hosted by Sara Nay, is a collection of interviews from thought leaders in the marketing consultancy and agency space. Each episode is designed to spark ideas you can put into practice for your agency today. Check out the new Spark Lab Consulting website […]

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If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.

Podcast
Delivering Happiness At Work And Beyond
Marketing Podcast with Jenn Lim In this episode of the Duct Tape Marketing Podcast, I interview Jen Limm. Jen is the CEO of Delivering Happiness, a company she and Tony Hsieh (the late CEO of Zappos.com) co-founded to create happier company cultures for a more profitable and sustainable approach to business. She’s also the author […]
The Unstoppable CEO – The Ultimate Marketing Engine
Any business can grow and scale in good times. Can your business thrive and survive through tough times? Modern marketing isn’t about tactics anymore, it’s about transformation over transaction. Learn how to create happier customers by helping them transform, and then watch as those customers drive your referral engine to new heights. In this episode […]
Conversations About Collaboration Podcast – The Ultimate Marketing Engine
I sat down with Phil Simon, host of the Conversations About Collaboration podcast, to talk about concepts from my new book, The Ultimate Marketing Engine: 5 Steps to Ridiculously Consistent Growth. In this episode, we discussed the collaborative nature of marketing, Monday.com, customer journeys, automation, and referrals. Listen to the Conversations About Collaboration Podcast with […]
Podcast
Why Playing The Long Game Is Essential To Success
Marketing Podcast with Dorie Clark In this episode of the Duct Tape Marketing Podcast, I interview Dorie Clark. Dorie is a Duke & Columbia University Business Professor, ranked one of the top 50 business thinkers in the world by Thinkers 50. She’s also the author of Reinventing You and Stand Out. Key Takeaway: We as […]

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