Category Archives for "Marketing Consultant"

Marketing Consultant

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The Mildly Inauthentic Nature of Social Media

I wrote a bit of an off the cuff post on Facebook yesterday that drew far more interaction and conversation than I expected. I think in part because it came dangerously close to defining an uneasy feeling that many people have about sharing in networks like Facebook. They can’t quite put their finger on it, […]

Do You Ever Feel Stuck In Your Business?

I’ve owned my own business for 28 years now and I can tell you that I’ve never quite figured out the delicate balance between me telling want my business what it wants to be and my business telling me what it wants to be, but I have come to recognize that struggle. Last week I […]

Introducing Duct Tape Publishing

Over the years I’ve produced a lot of content – maybe you know that. In fact, I’ve written four full-length books and posted over 3,000 blog posts in the last ten years or so. Today I’m entering the content game in a slightly different way – publishing. My plan is to use my platform to […]

7 Activities That Don’t Scale but Will Win You Customers

Starting a business is hard work and early on you will need to hustle to find your first customers. There is no need to stress right away about what marketing channels will scale because you won’t know which options work best. And even when you do find out what will scale, it’s often the activities […]

Turns Out The Future of the Office Isn’t an Office at All

This past week I made a business move that to me embodies a great deal of the change that’s gone on in business over the last few years. I’ve owned my own business for twenty-years now and in some fashion have operated pretty much like most traditional small businesses. Sure I’ve been online longer than […]

5 Online Assets That Are Worth Your Time

You know you need online assets, but which ones are really worth your time? I asked myself this question as I prepared to launch my company, HipHire, which is a new platform that connects companies with quality part-time candidates using a unique matching system. While HipHire’s concept and our platform are new, the way we […]

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5 Reasons to Hire a Marketing Consultant Even Though You Don’t Want To

I’m a marketing consultant, so the title of this post may not appear too shocking, but let me start off with why not to hire a consultant. Consultants aren’t magicians. Don’t go looking for someone to fix your marketing if your product doesn’t make sense. Don’t expect a consultant to swoop in and get you […]

How to Get Paid for Everything You Do

Far too often I see business owners and entrepreneurs just getting started that simply don’t value what they do enough because they don’t have the validation that comes with landing high-paying clients. In short, in an effort to gain some traction and some exposure, they give everything away freely, or worse, get talked into doing […]

Why I Think Rainmaker Is the Future of Websites

I’ve been helping business owners and marketers build websites and a more complete online presence for years now. I pushed clients into blogging as far back as 2004. I urged people to get serious about email lead capture – even as others claimed email was dead. I’ve shown clients the power of landing pages for […]

Why This SEO Veteran Is Joining the Duct Tape Marketing Consultant Network

It’s guest post day here at Duct Tape Marketing and today’s guest post is from Phil Singleton – Enjoy! I recently enrolled in John Jantsch’s Duct Tape Marketing Certified Consultant program. A couple of my fellow SEO and web design friends asked me why, which almost made my head explode. The new Duct Tape Marketing Consulting […]

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