Small Business Marketing - Duct Tape Marketing

Category Archives for "Small Business Marketing"

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The Three Step System for Keeping Clients for Three Years or Longer
Marketing Podcast with John Jantsch on the 3 Step System to Keep Clients 3 Years or Longer I’ve been a marketing consultant for many years, working with all sorts of small business owners. Not only that, but I’ve also spent a lot of time with fellow marketing consultants, having developed the Duct Tape Marketing Consultant […]
How to Make Your Brand Unskippable
Marketing Podcast with Jim Kukral Podcast Transcript Today on the podcast, I chat with marketing and branding expert Jim Kukral. He is a keynote speaker and author of several books, including his latest, Your Journey to Becoming Unskippable in Your Business, Life & Career. As an entrepreneur, he has started and sold two of his […]
Taking Relationship Marketing to the Next Level
Marketing Podcast with Zvi Band Podcast Transcript Today on the Duct Tape Marketing Podcast, I chat with Zvi Band. He is a the founder of Contactually, and a hacker and community builder. Contactually is a smart CRM tool that can help you manage relationships in the long term. He’s also invested in growing relationships and […]
The Ins and Outs of Marketing Automation
Marketing Podcast with Jason VandeBoom Podcast Transcript Today on the Duct Tape Marketing Podcast, I visit with founder and CEO of ActiveCampaign, Jason VandeBoom. ActiveCampaign is an SaaS solution built in the cloud that is focused on marketing automation. Managing everything from email campaigns to SMS messaging to sales and CRM is possible through the […]
How to Create a Successful Business Event
Marketing Podcast with Rich Brooks Podcast Transcript Today on the podcast, I visit with Rich Brooks. He is the president of flyte new media and the founder of The Agents of Change conference and podcast. Brooks created the conference in Portland, Maine to build an event for digital marketers and to get flyte’s name out […]
Flex Your Curiosity Muscle to Grow Your Business
Marketing Podcast with Diana Kander Podcast Transcript On today’s episode of the Duct Tape Marketing Podcast, I speak with Diana Kander. She is a New York Times best-selling author, entrepreneur, keynote speaker, and innovation consultant. As a serial entrepreneur, Kander learned a lot of important business lessons along the way. She shared these in her first […]
Finding Hope and Happiness in a Pessimistic World
Marketing Podcast with Mark Manson Podcast Transcript This week on the podcast, I chat with best-selling author, blogger, and internet entrepreneur Mark Manson. Manson is the author of the New York Times’ best-seller, The Subtle Art of Not Giving a F*ck. He’s described it as “a self-help book for people who hate self-help.” The book has […]
Creating Exponential Growth Through Hard Work, Not Magic
Marketing Podcast with Brad Sugars Podcast Transcript On today’s episode of the Duct Tape Marketing Podcast, I visit with Brad Sugars. He is the founder, chairman, and president of ActionCOACH and the co-author of the book Pulling Profits Out of a Hat: Adding Zeros to Your Company Isn’t Magic. ActionCOACH boasts a team of over […]
How to Think About Hustle
Marketing Podcast with Neil Patel Podcast Transcript The word hustle sometimes gets a bad wrap. In days of old, it conjured up thoughts of getting hustled, as in a scam. Even today, its meaning can get lost in a work-all-day-and-night, Gary V kind of hustle. But I think there’s a middle ground—more like Charley Hustle—the player […]
How to Give Your Content CPR
Markeing Podcast with Laura Belgray Podcast Transcript There are at least 2,193 ways to make your content better and the best copywriters know them all. However, there are just three things that every marketer must master to dramatically improve their copy. Your web pages, brochures, and emails must have Clarity, Personality, and Resonance (CPR). Review every […]