Catch the Full Episode: Overview In this episode of the Duct Tape Marketing Podcast, John Jantsch sits down with Jon Benson, creator of the Video Sales Letter (VSL) and founder of the AI platform Benson. Jon shares how AI is reshaping the world of copywriting, not by replacing human creativity, but by amplifying it. The
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Jigsaw calls itself an online directory of business contacts and company information. It’s more like data meets eBay. Jigsaw users buy, sell
Yahoo has an innovative event planned to help some of the 200,000 plus small business owners impacted by hurricane Katrina. Billed as
The Google AdWords advertising program is a very good small business advertising option when employed correctly – even for local small businesses.
Forbes has a nice piece on the history and usefulness of duct tape as a tool. I couldn’t resist picking this up
I wrote a fairly comprehensive podcasting 101 primer with lots of links to podcast resources in my weekly email newsletter. The issue
If you are sending HTML emails in your marketing campaigns (and there’s lots to support that you should) you have probably come
For some this post will come off a bit snobby but what the heck, it’s what I believe. If you expect to
Spot Runner, a start-up TV ad agency created by the founders of Firefly and PeoplePC, is a service that allows small local
I read a great piece in USA Today this weekend by Gene Sloan that outlined the 10 amenities that every airport should
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