Small business marketing blog from Duct Tape Marketing

The Ultimate Guide to Small Business Keyword Research

Keyword research is an important strategic marketing practice that, when thought of correctly, never really ends. While many people think of this…

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Podcast
The Keys to Good Marketing for Hiring
Marketing Podcast with Nate Guggia In this episode of the Duct Tape Marketing Podcast, I interview Nate Guggia, content creator and brand marketer at Job Portraits. Nate Guggia is also the author of Nate is Learning a newsletter by, about, and for professional people. Questions I ask Nate Guggia What are people? Why are we […]
Build a Game Changing Marketing Action Plan in Just 9 Steps
In order to do anything meaningful, you have to know where you’re going and how you’re going to get there. The saying ”failing to plan is planning to fail” couldn’t be more true. If you want your business to be successful, you have to have a game plan. But where do you start? And how […]
Podcast
How to Build Trust in a Digitally Distracted World
Marketing Podcast with Stephen Denny In this episode of the Duct Tape Marketing Podcast, I interview Stephen Denny, author, speaker and consultant helping emerging and well-established brands define (or re-define) their competitive positioning.  Stephen Denny is the co-author, along with Paul Leinberger, of Unfiltered Marketing: 5 Rules to Win Back Trust, Credibility, and Customers in a […]

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6 Step Guide to Keyword Research that Turns Your Content into a Lead Machine
A whopping 93% of online experiences begin with a search engine. Making sure your business ranks well is imperative to being found online.  Keyword research is the first critical step in developing your SEO strategy. But the way that you undertake keyword research for your homepage will be different from how you settle on the […]
Podcast
How to Pivot for Exponential Growth
Marketing Podcast with Tate Stock In this episode of the Duct Tape Marketing Podcast, I interview Tate Stock who is the founder and CEO of Chirp and Ship Stud. Tate Stock was just named to Forbes 30 under 30 and is fresh off an episode of Shark Tank. Questions I ask Tate Stock: What is […]

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Weekend Favs November 28
My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source […]
7 Super Simple Ways to Get More From the Content You’ve Already Written
Content marketing plays a critical role in pretty much every business in every industry even more so today. If you’ve been in business for a while, you probably have a stockpile of content that you’ve created over the years. As content ages, it starts to collect dust — it’s out of date, tactics change, it’s […]
Podcast
How to Pass on a Family Business Successfully
Marketing Podcast with Jonathan Goldhill  In this episode of the Duct Tape Marketing Podcast, I interview Jonathan Goldhill, adviser, coach, consultant, trainer, facilitator, and business therapist with 30 years of experience in his craft.  He has been guiding closely-held and family-owned businesses since 1987. Jonathan Goldhill is the author of Disruptive Successor: A Guide to […]
Weekend Favs November 21
My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source […]

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