Episode Overview In this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Deborah Farone, founder of Farone Advisors and author of Breaking Ground: How Successful Women Lawyers Build Thriving Practices. The conversation explores why traditional approaches to business development often fail—especially in professional services—and how authenticity, relationships, and strategic positioning can lead to
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One of the most cost effective ways you can promote your business is through the use of a powerful business card. Look,
Every small business owner, marketing person, and professional salesperson knows that one of the greatest ways to grow a business in through
When small business marketing fails, it’s because the small business owner breaks non-negotiable laws of small business marketing. Let’s take a look
Frequently, people tell me that they just aren’t creative and that is what holds them back from producing effective marketing materials.
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