Small business marketing blog from Duct Tape Marketing

The Ultimate Guide to Small Business Keyword Research

Keyword research is an important strategic marketing practice that, when thought of correctly, never really ends. While many people think of this…

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Podcast
Finding Hope and Happiness in a Pessimistic World
Marketing Podcast with Mark Manson Podcast Transcript This week on the podcast, I chat with best-selling author, blogger, and internet entrepreneur Mark Manson. Manson is the author of the New York Times’ best-seller, The Subtle Art of Not Giving a F*ck. He’s described it as “a self-help book for people who hate self-help.” The book has […]
Podcast
Creating Exponential Growth Through Hard Work, Not Magic
Marketing Podcast with Brad Sugars Podcast Transcript On today’s episode of the Duct Tape Marketing Podcast, I visit with Brad Sugars. He is the founder, chairman, and president of ActionCOACH and the co-author of the book Pulling Profits Out of a Hat: Adding Zeros to Your Company Isn’t Magic. ActionCOACH boasts a team of over […]
Best Practices for Keeping Your Email List Nice and Clean
If you’ve been in business for a while, you’ve likely built up a quite a long email list. Email remains a convenient, effective way to reach prospects and customers, so it’s great to have a lot of names to send offers and updates to. However, if your marketing emails are getting low engagement, it may […]

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Podcast
How to Think About Hustle
Marketing Podcast with Neil Patel Podcast Transcript The word hustle sometimes gets a bad wrap. In days of old, it conjured up thoughts of getting hustled, as in a scam. Even today, its meaning can get lost in a work-all-day-and-night, Gary V kind of hustle. But I think there’s a middle ground—more like Charley Hustle—the player […]
Podcast
How to Give Your Content CPR
Markeing Podcast with Laura Belgray Podcast Transcript There are at least 2,193 ways to make your content better and the best copywriters know them all. However, there are just three things that every marketer must master to dramatically improve their copy. Your web pages, brochures, and emails must have Clarity, Personality, and Resonance (CPR). Review every […]

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If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.

Is Organic Social Media Marketing a Thing of the Past?
The world of social media is constantly changing and evolving. What was an effective marketing strategy two years ago would not garner nearly the same level of success today, and in the past year we’ve seen marketers make a major push towards paid social media. According to a survey from Social Media Today, 68 percent […]
Weekend Favs May 25
My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source […]
Podcast
The Only Move That Matters Is Your Next One
Marketing Podcast with Jenny Blake Podcast Transcript Have you become bored in your current position, are considering starting your own business or maybe you’re ready for a career change? With every plateau, there’s a pivot. And your next move is essential in determining your success. My guest for this week’s episode of the Duct Tape Marketing Podcast is […]
Podcast
Creating a Winning SEO Strategy
Marketing Podcast with Brian Dean Podcast Transcript Today’s guest on the Duct Tape Marketing podcast, is Brian Dean. He is an SEO expert and the founder of Backlinko. Dean started five internet businesses early in his career, but he didn’t experience success until 2012. He now uses Backlinko to teach other business owners the lessons […]

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