Alpine Ductless is a ductless heating and cooling expert in northwest Washington state, owned by Cory and Janette Eckert. They install and service ductless mini-splits and bring comfortable living and sustainability to every home and business they encounter.
Over the years, Alpine Ductless successfully expanded its ductless heating and cooling services, consistently generating numerous leads and managing a steady flow of requests and proposals. Despite this, they observed a significant influx of low-quality leads, characterized by artificial inquiries or low sales potential, affecting their business growth and efficiency.
Duct Tape Marketing assisted Alpine Ductless in pinpointing and targeting their optimal client profiles, focusing on those with higher sales potential and a greater likelihood of providing referrals or generating repeat business in the ductless heating and cooling sector. This plan included:
By employing Duct Tape Marketing's strategic approach and focusing on these key elements, Alpine Ductless was able to effectively target their optimal client profiles in the ductless heating and cooling sector.
By partnering with Duct Tape Marketing, Alpine Ductless achieved remarkable results:
"The team at Duct Tape Marketing has always been attentive to our needs and responds quickly to any concerns that we've had. Our web traffic has improved significantly since we started using their services.
Every team member that we've encountered has been friendly, kind, knowledgeable, and truly vested in our success.
Everything from initial consultation, ongoing consultation, and account management has been easy and straightforward."
Cory and Janette Eckert
Owners of Alpine Ductless
In conclusion, Duct Tape Marketing's targeted strategies significantly improved Alpine Ductless' client base by focusing on high-quality leads within the heating and cooling industry.
By implementing customized marketing tactics, Alpine Ductless witnessed a remarkable 107% sales growth, 38% increase in sales dollars per order, 61% boost in web traffic, and 192% rise in goal completions. This case study showcases the power of tailored marketing techniques in elevating business performance and achieving outstanding results.
Don't let your business fall behind. Discover how a tailored marketing system from Duct Tape Marketing can help you stand out from the competition and generate more leads than ever before. Invest in your growth and experience the transformative impact of a solid marketing strategy.