Business Week Savvy Selling Interview

Business Week Savvy Selling Interview

Business Week Savvy Selling Interview

By John Jantsch

An interview I conducted with Michelle Nichols, Sales columnists for Business Week was posted last week. The focus of the interview was increasing repeat sales.

As far as I’m concerned, sale 2 and 3 have a lot to do with your lead generation and conversion process during sale 1 – and that’s what we discussed. Go have a listen.


Why Storytelling Can Help Your Business’ Bottom Line
When you’re thinking about how to promote your business, it can be tempting to focus solely on your products and services. After all, when you boil any business down to its most essential element it is about getting consumers to purchase the product or service that’s being offered. But how you reach the end goal […]
How to Create Effective Follow Up Campaigns
Follow up campaigns can be a tricky thing for small business owners to manage. Not only do they take time and energy to create, but there’s always that nagging question: What is the line between being persistent and being annoying? While it might seem like you’re crossing that line, the reality is that most people […]

Subscribe to the Duct Tape Marketing Podcast

If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.

Grab 7 Steps To Marketing Success

This eBook has been downloaded and used by thousands of business owners and marketers to use as a blueprint for marketing success. Start building your marketing system today!
x