Talking Marketing Habits with Verne Harnish

Talking Marketing Habits with Verne Harnish

Talking Marketing Habits with Verne Harnish

By John Jantsch

My guest on the Duct Tape Marketing podcast this week is Verne Harnish, the founder of two world-renowned entrepreneurship organizations, the Young Entrepreneurs’ Organization (now EO – cause none of us are young anymore!) and the Association of Collegiate Entrepreneurs (ACE), Verne is presently founder and CEO of Gazelles, Inc., which serves as an outsourced corporate university for mid-size firms and hosts a faculty of well-known business experts.

He is a Contributing Editor for Fortune Small Business magazine and author of Mastering the Rockefeller Habits: What You Must Do to Increase the Value of Your Fast-Growth Firm.

We focused a great deal of our conversation on something that we both call the marketing habit. Verne tells a story about working with a marketing mentor that forced him to meet routinely to simple focus on strategy.


Model for Marketing Maturity, Stage Three: Ignite
Marketing Podcast with John Jantsch on the Model for Marketing Maturity, Stage 3: Ignite This is the third episode in our three-part series on the Model for Marketing Maturity. Want to learn more? Check out the previous two episodes on Stage 1: Build and Stage 2: Grow. We’ve reached the third stage of the model […]
Model for Marketing Maturity, Stage Two: Grow
Marketing Podcast with John Jantsch on the Model for Marketing Maturity, Stage 2: Grow This is the second episode in our three-part series on the Model for Marketing Maturity. Want to learn more? Check out Stage 1: Build and Stage 3: Ignite. The idea behind the marketing maturity model is that every business needs to […]

Subscribe to the Duct Tape Marketing Podcast

If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.

Grab 7 Steps To Marketing Success

This eBook has been downloaded and used by thousands of business owners and marketers to use as a blueprint for marketing success. Start building your marketing system today!
x