Why We're All Still Talking About Social Media
Find a Consultant Become a Consultant

Why We’re All Still Talking About Social Media

Why We’re All Still Talking About Social Media

By John Jantsch

Twitter social media

Marketing Podcast with Rebekah Radice
Podcast Transcript

Rebekah Radice

Social media didn’t go away – it just moved. It moved to become another strategic element of marketing where it belongs.

The fact is, if you plan to benefit from social behavior, you must alter your thinking around the proper use of social media for each stage of the customer journey.

My guest for this week’s episode of the Duct Tape Marketing Podcast is Rebekah Radice. She is a marketer and founder of RadiantLA, a training and development company helping business professionals use online marketing strategically. Radice is also the author of Social Media Mastery: A Comprehensive Guide to Strategic Growth. She and I discuss why social media needs to be a part of your strategic approach to marketing.

Radice is an award winning marketer whose entrepreneurial roots, instincts and unstoppable energy create a powerful force for strategic business growth. She has been blogging since 2004 on one of the top social media blogs, rebekahradice.com – voted a “2015 and 2016 Top 10 Social Media Blog” by Social Media Examiner.

As a recognized leader and influencer, Radice has been featured on CBS, at the NATO Leadership Summit, and was recently listed as a Top Marketing Influencer by Brand24, and as one of the Top Ten Social Media Marketers and Top 40 Content Marketers by Onalytica.

Questions I ask Rebekah Radice:

What you’ll learn if you give a listen:

  • Where social media fits into the customer journey
  • How to use social media to get clients
  • How to use social media to drive offline conversations

Key takeaways from the episode and more about Rebekah Radice:

Like this show? Click on over and give us a review on iTunes, please!

Are you in need of WordPress support? If so, I highly recommend using WP Fix It. They provide 24/7 instant WordPress Support and now have a plugin that allows them to access your WP install while you’re in it. It’s pretty convenient! Be sure to check them out.

Are you an independent marketing consultant or an agency owner? If so, you may want to check out the Duct Tape Marketing Consultant Network. It is a growing group of independent marketing consultants and agencies that are partnering and collaborating using the Duct Tape Marketing tools, and really scaling their businesses. Check it out at ducttapemarketingconsultant.com.

Free eBook 
7 Steps to Scale Your Consulting Practice Without Adding Overhead

The Duct Tape Marketing Consultant Network has helped me to grow my business by over 40% in the last 12 months. ~ Michael Quinn - Michael Quinn Agency, Fargo, ND


Podcast
2 Out-Of-The-Box Ways To Generate Referrals
Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I’m doing the final part of a five-episode solo show series where I’m covering one of my favorite topics: referrals. You can catch the first episode, second episode, third episode, and fourth episode of the Referral Generation series here. Key Takeaway: In this episode, I’m wrapping up […]
Podcast
What It Means To Humanize A Brand (And How To Do It Well)
Marketing Podcast with Jacqueline Lieberman In this episode of the Duct Tape Marketing Podcast, I interview Jacqueline Lieberman. Jacqueline is the former Managing Partner and the Head of Strategy Story Worldwide and the current founder of BrandCrudo. Key Takeaway: Brands are people’s introduction to businesses and their way to interact with companies. The more human […]

Subscribe to the Duct Tape Marketing Podcast

If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.