Tips for Starting a Successful Business
Find a Consultant Become a Consultant

Tips for Starting a Successful Business

Tips for Starting a Successful Business

By John Jantsch

successful business

Marketing Podcast with Colleen DeBaise
Podcast Transcript

Colleen DeBaise

My guest for this week’s episode of the Duct Tape Marketing Podcast is Colleen DeBaise. She is a business journalist, author, podcast host at The Story Exchange, and contributing editor at Inc. She and I discuss her new book Start a Successful Business: Expert Advice to Take Your Startup from Idea to Empire.

DeBaise has spent the bulk of her career covering entrepreneurship, primarily as the small business editor of The Wall Street Journal, and later as a contributor to The New York Times. An entrepreneur herself, she is the founder of the Hampton Bee, a media site that provides news and tips for consumers who support small businesses on Long Island’s East End.

In addition to those roles, DeBaise has also served as an editor at EntrepreneurBusinessWeekand SmartMoney. She has been interviewed as a small business expert on television and radio, including MSNBC, Fox Business News, CNBC, CBS and NPR.

Questions I ask Colleen DeBaise:

  • Where does customer discovery fit into the lean startup world?
  • Should startups seek out funding?
  • Why should people embrace failure?

What you’ll learn if you give a listen:

  • How to come up with a brilliant idea
  • How to discover the right formula for a business model
  • How to execute a great idea

Key takeaways from the episode and more about Colleen DeBaise:

Like this show? Click on over and give us a review on iTunes, please!

Free eBook 
7 Steps to Scale Your Consulting Practice Without Adding Overhead

The Duct Tape Marketing Consultant Network has helped me to grow my business by over 40% in the last 12 months. ~ Michael Quinn - Michael Quinn Agency, Fargo, ND


Podcast
2 Out-Of-The-Box Ways To Generate Referrals
Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I’m doing the final part of a five-episode solo show series where I’m covering one of my favorite topics: referrals. You can catch the first episode, second episode, third episode, and fourth episode of the Referral Generation series here. Key Takeaway: In this episode, I’m wrapping up […]
Podcast
What It Means To Humanize A Brand (And How To Do It Well)
Marketing Podcast with Jacqueline Lieberman In this episode of the Duct Tape Marketing Podcast, I interview Jacqueline Lieberman. Jacqueline is the former Managing Partner and the Head of Strategy Story Worldwide and the current founder of BrandCrudo. Key Takeaway: Brands are people’s introduction to businesses and their way to interact with companies. The more human […]

Subscribe to the Duct Tape Marketing Podcast

If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.