Is Podcasting For You?

Is Podcasting for You?

Is Podcasting for You?

By John Jantsch

Marketing Podcast with Rob Greenlee
Podcast Transcript

Rob Greenlee

Every now and then I have to get pretty meta on my podcast and use it to talk about podcasting.

Podcasting, both appearing on them and producing your own, is a solid small business marketing tactic and I’ve been trying to spread that word for many years.

My guest for this week’s episode of the Duct Tape Marketing Podcast is Rob Greenlee. He is a podcaster and the Head of Content at Spreaker, a podcast publishing platform. He and I discuss, you guessed it, podcasting.

Greenlee is the co-host of The New Media Show audio & video podcast and Spreaker Live Show. He is the former founder and lead host of WebTalk World Radio Show and Zune Insider podcast.

Prior to Spreaker, he was with PodcastOne as EVP/CTO and was also former Business Manager and Content Manager, Podcasts at Microsoft Zune, Xbox and Windows Phone.

Questions I ask Rob Greenlee:

  • Why has podcasting gotten so big?
  • What are some ways you’ve seen people use podcasting to enhance their businesses?
  • What tools do you need to podcast successfully?

What you’ll learn if you give a listen:

  • How podcasting can lead to connections and relationships you wouldn’t otherwise have
  • Where podcasting falls into the marketing mix
  • How to do podcasting right

Key takeaways from the episode and more about Rob Greenlee:

Like this show? Click on over and give us a review on iTunes, please!

Are you an independent marketing consultant or an agency owner? If so, you may want to check out the Duct Tape Marketing Consultant Network. It is a growing group of independent marketing consultants and agencies that are partnering and collaborating using the Duct Tape Marketing tools, and really scaling their businesses. Check it out at ducttapemarketingconsultant.com.

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