Stop Networking and Start Focusing on Relationships That Matter

Stop Networking and Start Focusing on Relationships That Matter

Stop Networking and Start Focusing on Relationships That Matter

By John Jantsch

relationships that matter

Marketing Podcast with Scott Gerber
Podcast Transcript

Scott Gerber

My guest for this week’s episode of the Duct Tape Marketing Podcast is Scott Gerber. He is the co-founder and CEO of The Community Company as well as Young Entrepreneur Council (YEC) and Forbes Councils. He and I discuss his new book, Superconnector: Stop Networking and Start Building Business Relationships that Matter.

Gerber is an internationally syndicated columnist, author of Never Get a “Real” Job and co-author of Superconnector. He has been featured in the New York Times, Wall Street Journal, Washington Post, Bloomberg, Fortune, TIME, CNN, MSNBC, CNBC, Reuters, Mashable, BBC, NPR, Forbes, The Daily Beast, CBS News, US News & World Report, Fox News, Inc. and Entrepreneur, and has been honored by NASDAQ and the White House.

Questions I ask Scott Gerber:

  • What is a superconnector?
  • Should business objectives drive why you connect and who you connect with?
  • What networking habits do people need to adopt?

What you’ll learn if you give a listen:

  • How to understand if you’re a networker or connector
  • How to balance traditional networking with virtual networking
  • Why you have to make your networking universe smaller

Key takeaways from the episode and more about Scott Gerber:

Like this show? Click on over and give us a review on iTunes, please!

Order your copy of
The Self-Reliant Entrepreneur

by John Jantsch

“A book that deserves a spot in every entrepreneur’s morning routine.”
—Ryan Holiday, #1 Bestselling Author of The Daily Stoic and The Obstacle is the Way


Podcast
Has the Definition of a Job Changed Forever?
Marketing podcast with Scott Gerber (Click to play or right click and “Save As” to download – Subscribe now via iTunes or subscribe via other RSS device (Google Listen) The current generation of students graduating from college is finding that the combination of a massive evolution in how companies go to work and the current […]
Podcast
Using AI with Human Touch to Create Great Social Content
Marketing Podcast with Kate Bradley Chernis Podcast Transcript Today’s guest on the Duct Tape Marketing Podcast is Kate Bradley Chernis, co-founder and CEO of Lately. Bradley Chernis started her career as a radio DJ, then started a marketing firm, and it was there that she identified a unique problem: Businesses need to create tons of […]

Subscribe to the Duct Tape Marketing Podcast

If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.

close

Get the guide to growing your small business

In the 7 Steps to small business marketing success you'll learn:

  • check
    Why strategy must come before tactics
  • check
    Why and what customers really buy
  • How to make Google your new best friend
  • How to install an integrated marketing system