Building a Business Your Team and Customers Love [Podcast]

Building a Business Your Team and Customers Love

Building a Business Your Team and Customers Love

By John Jantsch

Marketing Podcast with Seve Farber
Podcast Transcript

Steve Farber headshotOn this episode of the Duct Tape Marketing Podcast, I chat with author, speaker, and leadership coach Steve Farber. He is the founder and CEO of The Extreme Leadership Institute, where he helps leaders in the business, non-profit, and educational worlds grow and learn to inspire.

He’s written four books about leadership and business, including his latest, Love is Just Damn Good Business: Do What You Love in the Service of People Who Love What You Do.

Farber and I discuss the foundations of his most recent book, and he shares how integrating love into your business model can inspire employees and win you loyal fans. Then, he gives leaders a framework for cultivating love in their own businesses.

Questions I ask Steve Farber:

  • When you say “love” in the title of a business book, what do you really mean?
  • How do you make love a discipline and a practice in business?
  • What’s the link between loving what you do and creating a business your customers love?

What you’ll learn if you give a listen:

  • How the structure of modern life influences the way people approach their work.
  • What the LEAP model is and how you can apply it in your business.
  • Why focusing on impact can help you find the love in your own business.

Key takeaways from the episode and more about Steve Farber:

Like this show? Click on over and give us a review on iTunes, please!

Klaviyo logo

This episode of the Duct Tape Marketing Podcast is brought to you by Klaviyo. If you’re looking to grow your business there is only one way: by building real, quality customer relationships. That’s where Klaviyo comes in.

Klaviyo helps you build meaningful relationships by listening and understanding cues from your customers, allowing you to easily turn that information into valuable marketing messages.

What’s their secret? Tune into Klaviyo’s Beyond Black Friday docu-series to find out and unlock marketing strategies you can use to keep momentum going year-round. Just head on over to klaviyo.com/beyondbf.

Order your copy of
The Self-Reliant Entrepreneur

by John Jantsch

“A book that deserves a spot in every entrepreneur’s morning routine.”
—Ryan Holiday, #1 Bestselling Author of The Daily Stoic and The Obstacle is the Way


Podcast
When and How to Sell Your Business
Marketing Podcast with Chad Peterson Podcast Transcript Today’s guest on the Duct Tape Marketing Podcast is business broker, owner of Peterson Acquisitions, and fellow Kansas City business owner Chad Peterson. Peterson has helped countless owners get the best deal when exiting their businesses. He believes that if you spent years building your business, you deserve […]
Podcast
Investing in Small Businesses to Do Good for the Community
Marketing Podcast with Amanda Brinkman Podcast Transcript On this episode of the Duct Tape Marketing Podcast, I visit with Amanda Brinkman. She is the Chief Brand and Communications Officer at Deluxe and the host of the hit series, Small Business Revolution Main Street. Brinkman began her career at leading creative agencies, working with brands like […]

Subscribe to the Duct Tape Marketing Podcast

If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.

close

Get the guide to growing your small business

In the 7 Steps to small business marketing success you'll learn:

  • check
    Why strategy must come before tactics
  • check
    Why and what customers really buy
  • How to make Google your new best friend
  • How to install an integrated marketing system