Is RSS Simply Marketing Plumbing?

I participated in a panel on RSS for Marketing at SXSW in Austin on March 11th and did a podcast interview with the panel prior to the conference
My guests for this show are Tom Markiewicz of EvolvePoint, Bill Flitter of Pheedo, Emily Chang of Ideacodes and Greg Reinacker from NewsGator
During the panel the comment was made that RSS, as we know it, will become plumbing for all of the things it can do. I agree, but there’s lots to do in the area of RSS understanding and adoption by the typical small business owner before we get there.
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- You can read some comments from RSS for Marketing attendess. here:
- Read/WriteWeb
- karmalized
- echoSXSW
- traces of inspiration
Care to share your thoughts about RSS use in the main?
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