Get Out From Behind the Monitor

Get Out From Behind the Monitor

Get Out From Behind the Monitor

By John Jantsch

In this digital age we live in it’s entirely possible to run a business, get through a day, or complete many a project without actually interacting with human beings. While the efficiencies of this are incredible, I’m not so sure it’s always so good for the perspective.

I think it is a good practice, no matter what your business, to make it a habit to force yourself out on a real sales call, have lunch with a client, or drop in on a vendor – just to stay in touch with what your business really does.

Take it a step farther and pick out a networking type event, local lunch workshop or seminar each month and get yourself out of the office.

Finally, once or twice a year, go to a really big industry conference and meet face to face with as many industry thought leaders as you can, get fired up about what’s happening in your industry, learn a new skill and even stretch yourself a bit by attending a panel or two that covers something unrelated to your core business.

I find that these types of relationship and mind building practices can immediately add to the bottom line by opening doors to new valuable partnerships and connections, can bring you renewed perspective about your business and industry, and can aid in forming your fully developed vision for your organization.

Sometimes, you’ve got to look up from the work you do day to day and see what’s really going on in the world to better understand your place and your client’s place in it.


Google Ads Changes Affecting Small Businesses
Marketing Podcast with John Jantsch on Changes to Google Ads Google has recently made some drastic changes to their ads program—starting with a name change, from Google AdWords to Google Ads. Some of the changes are technical, like tweaks to the interface. Others represent fundamental shifts in the way Google views advertising. These will affect […]
The Seven Steps to Marketing Success – How to Build a Marketing System
Marketing Podcast with John Jantsch on Building a Marketing System The key to an effective marketing approach is creating a marketing system. This is Duct Tape Marketing’s point of view and our key differentiator. Here, we’ll take a closer look at the seven steps you must undertake to build a successful marketing system for your […]

Subscribe to the Duct Tape Marketing Podcast

If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.

Grab 7 Steps To Marketing Success

This eBook has been downloaded and used by thousands of business owners and marketers to use as a blueprint for marketing success. Start building your marketing system today!
x