How to Integrate Chat Into Your Marketing [Podcast]
Find a Consultant Become a Consultant

How to Integrate Chat Into Your Marketing

How to Integrate Chat Into Your Marketing

By John Jantsch

Marketing Podcast with Mike Yan
Podcast Transcript

Mike Yan headshotToday’s guest on the podcast is Mike Yan, CEO of chat marketing platform ManyChat.

ManyChat is a platform that allows you to automate chat and bring together Facebook Messenger and SMS to reach your customers on their terms. Their simple templates allow you to build a chatbot in minutes, where you can do everything from managing appointment booking to selling products to capturing contact information.

Yan sits down with me to discuss where chatbots have been, where they’re going, and what any business owner can do (even those who aren’t familiar with the technology) to get started harnessing the technology today.

Questions I ask Mike Yan:

  • How has the chat and bot landscape changed since you founded ManyChat?
  • What’s the best way to use messenger bots?
  • How can less digitally-savvy business owners get started with chat?

What you’ll learn if you give a listen:

  • How to strike the balance between live chat and automated bots.
  • The role that AI plays in messenger bots.
  • The risks to ignoring chat as part of your marketing efforts.

Key takeaways from the episode and more about Mike Yan:

Like this show? Click on over and give us a review on iTunes, please!

This episode of the Duct Tape Marketing Podcast is brought to you by Pixelz. Pixelz is the product image editing service powering e-commerce. Retouching is often a slow, expensive time-suck, but it doesn’t have to be that way.

Pixelz changes all that, by retouching product images to scale, at a higher quality than ever before. And they do it overnight. Pixelz’ hybrid human and AI retouching workflow is faster, higher-quality, and more consistent than other retouching services. That’s why major brands like Fossil Group, Asics, and Express rely on Pixelz to keep their sites looking beautiful.

To learn more, go to Pixelz.com.

Free eBook 
7 Steps to Scale Your Consulting Practice Without Adding Overhead

The Duct Tape Marketing Consultant Network has helped me to grow my business by over 40% in the last 12 months. ~ Michael Quinn - Michael Quinn Agency, Fargo, ND


Podcast
How To Turn Your Agency Into A Profitability Machine
The Agency Spark Podcast, hosted by Sara Nay, is a collection of interviews from thought leaders in the marketing consultancy and agency space. Each episode is designed to spark ideas you can put into practice for your agency today. Check out the new Spark Lab Consulting website here! About the episode: In this episode of […]
Podcast
How To Live Your Ideal Entrepreneurial Life
Marketing Podcast with Gino Wickman In this episode of the Duct Tape Marketing Podcast, I interview Gino Wickman. Gino is the founder of EOS Worldwide, an organization that helps tens of thousands of businesses implement EOS – the entrepreneurial operating system with the aid of an international team of professionals and certified EOS implementers. He’s […]

Subscribe to the Duct Tape Marketing Podcast

If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.

Get the 7 Step guide to growing your small business

In the 7 Steps to small business marketing success you'll learn:

  • Why strategy must come before tactics
  • Why and what customers really buy
  • How to make Google your new best friend
  • How to install an integrated marketing system

Or simply text the word DUCTTAPE to 66866