Will Work For Referrals

Will Work For Referrals

Will Work For Referrals

By John Jantsch

I may have mentioned that I am releasing an ebook and audio program in a few weeks titled Referral Flood How to make it rain a flood of new business without spending one dime on advertising.

So…I thought I would let one of my favorite referral strategies out of the bag today.

Many small business owners struggle when it comes to finding sources of referrals, either do to the fact that they are a new business just starting out or they are trying to break into a new industry or market.

Here’s a great strategy for just such a situation.

1) Join an important trade, business or industry group that contains a high number of your target market.

2) Seek out one or two influential members of that group (board members are good candidates)

3) Go to those influencers and make this offer – “I will (provide the product or service that your company does) at no cost to you what so ever. All I ask in return is that, if you as pleased as we know you will be, you agree to send a letter to the organization endorsing our service.”

I guess it goes without saying that if you can strike this deal, you better deliver the goods for your test case, but if you do…watch out for a flood of business.

Hey, I bet you might want to get in on the pre-release promotion for Referral Flood. My blog and newsletter readers can sign-up here to get a special price when the book is released. There’s no obligation, you just get a special code that gives you a reduced price should you decide to purchase. My little thanks to you!


How to Build an Effective Referral Program
You spend a lot of time and energy winning over new business, and once you’ve gotten that prospect to convert, you work hard to create a positive customer experience. Rather than going out and trying to find brand new customers all over again, it’s much more time- and cost-effective to turn to the customers you […]
Five Tips That Make Asking for Referrals Less Intimidating
Asking for referrals can be tough. It can feel like you’re being pushy or imposing on someone’s time. But in reality, the majority of happy customers are more than willing to give a referral when asked. While the first hurdle in asking for referrals is getting over your own insecurities or mental blocks associated with […]

Subscribe to the Duct Tape Marketing Podcast

If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.

Grab 7 Steps To Marketing Success

This eBook has been downloaded and used by thousands of business owners and marketers to use as a blueprint for marketing success. Start building your marketing system today!
x