Marketing Podcast with Biznik

Marketing Podcast with Biznik

Marketing Podcast with Biznik

By John Jantsch


Marketing podcast with Dan McComb (Click to listen, right click and Save As to download – subscribe now via iTunes

I’ve been running with a consistent theme of late that the best use of social media platforms comes from blending online and offline tactics. My guest for this episode of the Duct Tape Marketing podcast is Dan McComb the co-founder of Biznik is a social network that allows people to join and form local communities as well as create and host local events. You can view my profile on Biznik here.

Biznik recently conducted a small business survey in conjunction with iStockphoto and the finding make up a large part of our interview. You can view a summary of the survey findings here

Some notes of interest

  • 33 percent said that the most important reason they started a business was to do something that they enjoyed!
  • 26 percent said they did because they didn’t want to work for someone else
  • 6 percent did it for the money

The biggest challenges facing entrepreneurs? I

  • Reduced income (44 percent)
  • Isolation (19 percent)
  • Long hours (15 percent)
  • Lack of access to health insurance (13 percent)

In this podcast:
The meaning of Biznik

  • Findings from Biznik and istockphoto entrepreneur survey
  • Online support/community for entrepreneurs
  • Using social media to expand business
  • Difference between Biznik and other networking sites
  • Biznik’s growing success

Order your copy of
The Self-Reliant Entrepreneur

by John Jantsch

“A book that deserves a spot in every entrepreneur’s morning routine.”
—Ryan Holiday, #1 Bestselling Author of The Daily Stoic and The Obstacle is the Way

Small Businesses Will Simply Become More Naturally Social
This past year brands large and small rushed head on into social media marketing. They had to learn about all things Twitter, hire social media consultants and create special social media metrics and budgets. Now that hype surrounding the next new thing has settled a bit, businesses are coming around to the understanding that social […]
7 Simple Truths of Social Media Marketing
The first truth I need to reveal is that the idea for this post is a bit of a response to a post by Sonia Simone of copyblogger titled – The 7 Harsh Realities of Social Media Marketing. Sonia and I sparred a bit over the fact that “harsh realities” and making all this sound […]

Subscribe to the Duct Tape Marketing Podcast

If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.


Pre-order your copy of
The Self-Reliant Entrepreneur