Leveraging Thought Leadership - The Self-Reliant Entrepreneur

Leveraging Thought Leadership – The Self-Reliant Entrepreneur

Leveraging Thought Leadership – The Self-Reliant Entrepreneur

By John Jantsch

John Jantsch visits with Peter Winick on the Leveraging Thought Leadership podcast to discuss his latest book, The Self-Reliant Entrepreneur.

Jantsch is well-known in marketing circles for his small business marketing expertise. He’s written five books in that space, but this latest book is a major departure. The Self-Reliant Entrepreneur is much more of a spiritual why-to for entrepreneurs who are looking to shift their mindset and find meaning in their work and life.

Jantsch shares his experience of writing this new book and having to market the book (as a marketer) beyond the bounds of the industry he’s most closely tied to. While it certainly represented a risk, as he could have alienated his core tribe, Jantsch feels passionately about the link between your business life and your personal life and wanted to write the book he wishes he had to help guide his own entrepreneurial journey.

On this podcast, he talks about the process of writing and marketing the latest book, shares some insights into the world of public speaking (another side of his business), and talks about how he’s expanding into new product offerings within his core business this year.

Listen: John Jantsch on the Leveraging Thought Leadership podcast

Free eBook 
7 Steps to Scale Your Consulting Practice Without Adding Overhead

"This training from Duct Tape Marketing has exceeded my expectations and I couldn't be happier" ~ Brooke Patterson, VanderMedia


Productive Flourishing Podcast – The Self-Reliant Entrepreneur
John Jantsch sits down with host Charlie Gilkey to discuss his latest book, The Self-Reliant Entrepreneur. Jantsch founded his own marketing firm nearly three decades ago, so he’s been on his own entrepreneurial journey for quite a while now. While he’s written several books on marketing, this latest book is a departure. He knows that […]
The FearLess Business Podcast – The Self-Reliant Entrepreneur
John Jantsch sits down with host Jamie Lieberman on the FearLess Business Podcast to discuss how to find resilience in your entrepreneurial journey and his latest book, The Self-Reliant Entrepreneur. While he wrote the book a year ago, the concepts of self-reliance and resilience feel particularly relevant in this current moment, as we face the […]

Subscribe to the Duct Tape Marketing Podcast

If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.

close

Get the guide to growing your small business

In the 7 Steps to small business marketing success you'll learn:

  • check
    Why strategy must come before tactics
  • check
    Why and what customers really buy
  • How to make Google your new best friend
  • How to install an integrated marketing system