Sponsor the most popular small business marketing podcast available.

Align your business with a brand that has been trusted by small business owners, entrepreneurs, and marketers worldwide for several decades.

Support for our sponsors.

Brand Placement

Sponsor logos placed on webpage, newsletter and social.

Guest Priority

Featured guest sponsors are prioritized for publish dates and sponsorship opportunities.

Audience Aligment

A dedicated audience of small business owners, entrepreneurs, marketing consultants, and mid-sizes agencies.


The Duct Tape Marketing Podcast first aired in 2005

It was an ongoing show well before the recent podcast craze and as such has a large and loyal following. But more than that - Duct Tape Marketing is an established brand with a library of content assets, newsletter readers, social followings, publications, best-selling books, and online communities. When you sponsor an episode of our podcast you are leveraging the total reach and engagement of Duct Tape Marketing Brand.

By The Numbers

On the Duct Tape Marketing Podcast John Jantsch interviews authors, experts and thought leaders sharing business marketing tips, tactics and resources in front of....

1 of top 50 Podcast

of any genre based on unique visitors per month (UVMs) - Muck Rack


Downloads per month





Newsletter Subscribers


Twitter followers


Facebook followers


Linkedin Connections


Instagram followers


Website visits/month


Duct Tape Marketing Podcast Sponsors:

Gusto Logo
Rev logo
Zero Bounce logo
Smartpress logo
To find out about our current availability email [email protected]

Meet our listeners

Small business owners and entrepreneurs

Approximately 60% of our listeners own and operate a small business. This group is made up of start-up online businesses and traditional brick and mortar main street types. Contractors, lawyers, tree services and consultants mix with growth hackers, coaches, and online store owners.

These organizations generally employ less than 50. 43% are women and 56% are men. The majority age group is 35-54. This group spends money on tools, training, and services.

Marketing consultants and mid-sized agencies

Approximately 40% of our listeners are marketing consultants, digital agencies, marketing strategists, and marketing coaches. This is the group we hear from the most, they believe in continued learning, networking, helping small businesses and collaborating with other coaches and consultants. This group listens to 5-10 hours of podcasts each week and makes purchases decisions and recommendations for multiple organizations. This group is the focus for Duct Tape Marketing for 2019 and is closely aligned to the Duct Tape Marketing Consultant Network.

Sponsorship details

1. Sponsor the Duct Tape Marketing Podcast

This is the more traditional advertising approach.

Every sponsorship would include:

  • A 30-second mid-roll ad
  • Sponsor logo and mention on a dedicated blog post for each episode
  • Sponsor logo and mention on full podcast transcripts on ducttapemarketing.com
  • Email mention in the company newsletter
  • 1 Facebook post with mention per episode
  • 1 LinkedIn post with mention per episode
  • 1 Instagram post with mention per episode

$ 500/episode

*minimum of 3 episodes

2. Featured Guest

As a featured guest, you would join John Jantsch as a guest on the Duct Tape Marketing Podcast. (Limited number of slots available)

  • You would choose the topic
  • You would choose the date range for the interview to go live
  • You will be able to provide a call to action for listeners at the end of the show
  • Mention in the Duct Tape Marketing newsletter that will promote both the show and a direct link to your CTA
  • A 30-second mid-roll ad
  • Sponsor logo and mention on full podcast transcripts on ducttapemarketing.com
  • 1 tweet with mention per episode
  • 1 Facebook post with mention per episode
  • 1 LinkedIn post with mention per episode
  • 1 Instagram post with mention per episode

$ 1,500/episode

Let them speak for us!

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One of the finest business resources available…

Jay Baer

This is Jay Baer, marketing and customer experience, author, advisor, and expert. And I'm not just an occasional guest on the Duct Tape Marketing Podcast. I'm also a listener. Why? Because in my estimation, the Duct Tape Marketing Podcast is one of the finest business resources available in any medium. The guests are tremendous. John knows just about everything about marketing and business, and if you can't improve your business after listening to this show for a while, I don't know what can.


It transformed my life…

Mike Michalowicz

It's Mike Mcit here, and you are listening to Duct Tape Marketing the podcast. Now, here's two things that probably came to mind. First of all, who the hell's Mike Mcit? It doesn't really matter. I've been a guest. What does matter? Is this your other thought? I'm not subscribed to Duct Tape Marketing. I'm not downloading it, should I? Yes, Yes. This is the authoritative podcast on marketing done, right, And your guide, your host for the show is [00:00:30] John janz, The Authority on Marketing. You know, the first marketing book I ever read was Duct Tape Marketing, and it transformed my life. Small business leaders, business owners, anyone can effectively market on a duck tape budget. You can compete with anyone at any size if you simply follow the methods you're about to learn. And this show reveals all, it's not the carte blanche, Hey, this is what people do on social media. You should replicate and do the same thing. It is [00:01:00] the essential stuff that works, the timeless strategies that differentiate you, that make you become the authority in marketing and get noticed. So there you have it. Two things to note. John Jans is your host and you should consider yourself lucky. And secondly, for all that's holy subscribe to Duct Tape Marketing the podcast.

4.6 Stars on iTunes

Mind blowing show

Love the show. Especially the in depth on the why which isn't often talked about in other shows. This is helpful and insightful. Thank you!

by ArturoJ

Invaluable Podcast for Marketing

This is a high quality show about marketing. I listen to a variety of podcasts about marketing when I go running and this one is easily my favorite since there are always world class guests interviewed in a professional manner.

by zcollier

What an amazing show!

John Jantsch of Duct Tape Marketing is one of the top authorities on marketing today. His podcast, Duct Tape Marketing is PACKED with industry expertise. His podcast stays up-to-date and is one of the most relevant marketing podcasts I've listened to. Seriously recommend subscribing!

by Chris Williams 123

So much value!

This is easily my favorite marketing and business podcast, and trust me, I've listened to (almost) all of them. John has some of the best guests and is able to extract incredibly valuable insights from every show. Definitely recommended!

by Lucas Lee-Tyson

Brilliant and Simple

I’ve been in Marketing for over 20 years and this podcast helps me stay current on the most effective consultant tools and techniques available. Online marketing is constantly evolving technologically, but the fundamentals haven’t changed much. John Jantsch knows the technology and the fundamentals and he makes both easy to understand and implement.

by rrships

Hands down one of the best podcasts out there

This is the type of content I would have paid DEARLY for when I started in the industry in 2008. Informative, up-to-date and enjoyable to listen to. You don't even realize how much info you're learning while you're listening.


Get in touch

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Sara Nay

Sara Nay is an expert marketer and small business growth specialist.

Sara will do her best to respond to your inquiry or get you in touch with the right person within 72 hours.