Are You Having Significant Conversations?
Find a Consultant Become a Consultant

Are You Having Significant Conversations?

Are You Having Significant Conversations?

By John Jantsch

So often we rush through client meetings aimed solely
on getting the order or getting through the agenda.

What we can miss with this approach is the opportunity
to bring real value or real change.

I suggest that at some point in a client relationship you
should be brave enough to ask your clients what their
most important personal goals are. And, then be prepared
to spend time understanding how you can help them
achieve those goals.

Most of us go through weeks without having this type
of meaningful conversation with anyone, let alone
someone we see as buyer of our goods or services.

The problem of course is that in order to help someone
achieve a personal goal you have to care about them,
maybe you have to even let them know you care about
them . . . and that’s scary.

The result though can be much more fulfilling work,
much more loyal clients and way more referrals.

Free eBook 
7 Steps to Scale Your Consulting Practice Without Adding Overhead

The Duct Tape Marketing Consultant Network has helped me to grow my business by over 40% in the last 12 months. ~ Michael Quinn - Michael Quinn Agency, Fargo, ND


6 Simple Ways to Get Your Customers Talking
Word of mouth marketing is considered by many to be the most desired form of marketing. The trust, referrals, and overall brand-building buzz that’s garnered by customers spreading the good word to prospects are worth its weight in gold. Some products, services, and experiences naturally produce chatter, but there are certain things that any company […]
Why Marketing Needs to Be A Part of Everyone’s Job (and Job Description.)
Far too often businesses of all sizes leave the official job of marketing to, well, the marketing department, which is frequently known as the owner of the business or top salesperson turned into the marketing person.  But, here’s a little newsflash – marketing is everybody’s job. Anyone associated with your business that comes into contact […]

Subscribe to the Duct Tape Marketing Podcast

If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.