Roundup of articles on writing for business

Writing for Marketing and Business – a collection of posts on a theme

Writing for Marketing and Business – a collection of posts on a theme

By John Jantsch

Each month I choose an editorial focus and publish a great deal of content around that month’s theme. May 2013 was all about writing. Here’s a collection for each viewing and sharing.


Order your copy of
The Self-Reliant Entrepreneur

by John Jantsch

“A book that deserves a spot in every entrepreneur’s morning routine.”
—Ryan Holiday, #1 Bestselling Author of The Daily Stoic and The Obstacle is the Way


The Future of Small Business Marketing is In-House
In a recent blog post identifying marketing insights for 2020, I mentioned the idea that more small business owners should and are taking basic marketing tactics in-house. Now, that may seem like an odd trend for a marketing consultant to promote but let me tell you a story about a typical small business today in […]
How to Make Content the Voice of Strategy
I talk about marketing strategy a lot. It is for me the most important element when it comes to building a long-term, sustainable marketing system. Your strategy informs every marketing decision. It must be considered when you decide what products you will offer, how you will serve your customers, what your packaging looks like, what […]

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