Use Reinvention in Your Business to Thrive [Podcast]

Use Reinvention in Your Business to Thrive

Use Reinvention in Your Business to Thrive

By Jenna Jantsch

Reinvention

Marketing Podcast with Alex Kantrowitz

Alex Kantrowitz

On this episode of the Duct Tape Marketing Podcast, I speak with senior technology reporter at BuzzFeed News and author Alex Kantrowitz.

Alex’s first book “Always Day One” dives deep into tech titans’ ability to continue to invent like a startup.

Through 130 interviews with insiders from Mark Zuckerberg to hourly workers, Alex Kantrowitz reveals the culture, technology and processes the tech giants have developed to sustain success in a business world where no advantage is safe.

Questions I ask Alex Kantrowitz:

  • What is the concept of Day One?
  • Is there something tech titans are doing that make them better suited to stay on top forever?
  • Is AI here to replace white-collar jobs?
  • Are there any Tech Titans that have lost their way?

 What you’ll learn if you give a listen:

  • How tech titans work differently than every other business and why it gives them the advantage
  • How current reinvention due to the health crisis is forcing everyone else to look more like tech titans
  • How to use technology to support employees for a business to grow

Key takeaways from the episode and more about Alex Kantrowitz:

Like this show? Click on over and give us a review on iTunes, please!

LinkedIn Marketing Solutions logo

This episode of the Duct Tape Marketing Podcast is brought to you by LinkedIn Marketing Solutions. In today’s world of a million messages a minute, how do you capture someone’s attention?

LinkedIn empowers you to speak with the right professionals at the right time. With over 62 million decision-makers on LinkedIn, any business—big or small—can use LinkedIn ads to ensure their messaging is being seen by the people that matter to them.

LinkedIn ads help do more than just build awareness. They drive traffic and engagement, too, for everything from downloads of thought leadership pieces to registration for upcoming events. LinkedIn ads help small businesses get big results.

Try it for yourself. LinkedIn is offering a free $100 LinkedIn ad credit to launch your first campaign. Visit LinkedIn.com/DuctTape to learn more. Terms and conditions apply.

Free eBook 
7 Steps to Scale Your Consulting Practice Without Adding Overhead

"This training from Duct Tape Marketing has exceeded my expectations and I couldn't be happier" ~ Brooke Patterson, VanderMedia


Podcast
What Personal Video Can Do for Your Business
Marketing Podcast with David Jay In this episode of the Duct Tape Marketing Podcast, I interview David Jay, who is the founder and CEO behind Warm Welcome, which helps businesses upgrade from boring text to personal video so they can build meaningful relationships that drive real revenue. Questions I ask David Jay: The way we […]
Podcast
Is the 1-Page Marketing Plan Right for Your Business?
Marketing Podcast with Allan Dib In this episode of the Duct Tape Marketing Podcast, I interview Allan Dib serial entrepreneur, rebellious marketer and #1 bestselling author. Allan Dib wrote The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand Out From the Crowd.  Questions I ask Allan Dib: What is a marketing plan? […]

Subscribe to the Duct Tape Marketing Podcast

If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.

Get the 7 Step guide to growing your small business

In the 7 Steps to small business marketing success you'll learn:

  • Why strategy must come before tactics
  • Why and what customers really buy
  • How to make Google your new best friend
  • How to install an integrated marketing system

Or simply text the word DUCTTAPE to 66866