The lowest hanging green fruit
The annual Earth Day celebration is a nice opportunity to focus on some of the not so earth friendly practices that small business owners can easily fall into.
Without a doubt small business owners can and should 1) recycle, 2) shut down computers at night, 3) turn out the lights, 4) ride a bike to work, 5) use web technology to eliminate routine cross town meetings, but . . . in my opinion the greatest environmental gains are available from buying local, buying from each other, getting the parts and products you use locally and emphasizing that your customers, referral sources and strategic partners do the same.