Small Business, Big Dreams – Duct Tape Marketing

Small Business, Big Dreams

Small Business, Big Dreams

By John Jantsch

Super hot retailer IKEA just launched a web site for business folks – IKEA Business – a better life at work.

To generate interest in the property and have a little fun they are holding a Main Street makeover contest that asks small businesses to send in a video nominating their business for a make over. The nice twist in this case is that the entries are to include reasons why your business AND your community deserve to win – if you win, a team of designers will descend upon your town with great ideas and furnishings for up to 10 businesses in your community.

What, you don’t have a video camera? Never fear, Duct Tape Marketing to the rescue. I’ve added a contest inside a contest. One lucky Duct Tape Marketing reader will win a way cool Flip Video camera to use to shoot their entry for the Main Street makeover contest. (Full disclosure: IKEA’s PR firm gave me the camera to give away.)

Here’s what you do to enter to win the camera. Send me a photo of your best use of duct tape in a “business” setting. (Using duct tape to remove hair on any part of your body is not a business use.) How are you using a little duct tape to keep things together?

Photos must be submitted by June 30. Send to Winning photo will be chosen by me using no particular method and displayed with full credit here. Two runners up will receive a copy of my book, Duct Tape Marketing.

So, get snapping already!

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