Is Pay Per Call Advertising Working?
Lots is being said about pay per call advertising but so little exists in terms of measurable results that it is still a little tough to know if this play makes sense for the typical small business.
The bottom line lies in understanding your lead conversion process – does it require a phone conversation with a prospect – and testing.
Marketing Sherpa continues its effective practice of presenting new strategies inside a case study or interview with a real user with this article – Initial Test Results From Pay Per Phone Call Search Ads
7 Steps to Scale Your Consulting Practice Without Adding Overhead
The Duct Tape Marketing Consultant Network has helped me to grow my business by over 40% in the last 12 months. ~ Michael Quinn - Michael Quinn Agency, Fargo, ND