I want my iStockphoto fix

I want my iStockphoto fix

I want my iStockphoto fix

By John Jantsch

Lesa KingI visited with Lesa King, editor of the Graphic Reporter, author the Lynda.com training series – Graphic Secrets for Business Professionals and chief evangelist for iStockphoto for a recent edition of the Duct Tape Marketing podcast.

Lesa gave the Duct Tape Marketing Coach network a guided tour of iStockphoto at my annual gathering of coaches. For those of you who may not know about iStockphoto, you simply must. If you use images, illustrations and video clips in your marketing, this is a gold mine. Great, royalty free stock photos, that are easy to find and inexpensive.

    Some of my favorite tips and tricks Lesa shared had to do with ways to find great photos.

  • Do a search and look deeper into the results to find great photos that might not be used by as many folks
  • Search by color to find photos that possess a great deal of a color that better compliments your designs
  • Search by CopySpace to find photos that are composed in a way that lets you add type to certain areas
  • Filter search for shots with people, for orientation and price.

iStockphoto is also a big supporter of Duct Tape Marketing and is offering my readers 10 free credits (good for 5-10 stock photos)

Update: Free credit offer has ended – thanks for such a great response!


The Significance of SEO in Web Design
People go online to search for different types of information and this means that your company needs a strong online presence. Many users need to carry out searches before they make a purchase. Your business thus requires a website that will be ranked on the first page of search results. Websites represent companies and have […]
Croutsourcing Design
Marketing podcast with crowdSPRING cofounders Ross Kimbarovsky and Mike Samson – click to listen or right click and Save As to download I know, I know – another goofy made-up word, but hey, it’s Friday so outsourcing design to the crowd became croutsourcing. The point is that the web has certainly made it much easier […]

Subscribe to the Duct Tape Marketing Podcast

If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.

Grab 7 Steps To Marketing Success

This eBook has been downloaded and used by thousands of business owners and marketers to use as a blueprint for marketing success. Start building your marketing system today!
x