Give Your Clients Success Tools
Find a Consultant Become a Consultant

Give Your Clients Success Tools

Give Your Clients Success Tools

By John Jantsch

Mark Collier owner of dmc Design and one of my readers contacted me a few days ago to ask if he could use a tool I created as resource for one of his design clients.

The tool is something I created a few years ago and don’t promote enough myself. It’s something I call the Instant Press Release. The free online tool walks a user through the key components involved in creating a press release and then, with the push of a button, formats the release just like the media likes it.

Mark has a magician client that is including this tool as a resource to his clients. Many of his clients hire him as part of an event or special promotion. By giving them access to a tool for creating a press release he is in effect helping them stage a more successful event and making himself more valuable to the client hiring him.

This principle is one that every business can and should think long and hard about. How can you become more valuable to your clients. What can you offer to do, even if it’s not really your job, that would help them be more successful, get better results, solve more problems. Do that, and you will find the universe will make you more successful in the process.

Free eBook 
7 Steps to Scale Your Consulting Practice Without Adding Overhead

The Duct Tape Marketing Consultant Network has helped me to grow my business by over 40% in the last 12 months. ~ Michael Quinn - Michael Quinn Agency, Fargo, ND

How To Make Your Clients Successful So They Never Want To Leave
About the show: The Agency Spark Podcast, hosted by Sara Nay, is a collection of short-form interviews from thought leaders in the marketing consultancy and agency space. Each episode focuses on a single topic with actionable insights you can apply today. Check out the new Spark Lab Consulting website here! About this episode: In this […]
7 Ways to PR your Personal Brand on a Budget
A personal brand is an essential business tool today. We work online, shop online, socialize online. Our profiles exist across a plethora of channels and each one is an opportunity to promote a professional and approachable brand. The idea of personal branding has become synonymous with online marketing in particular; as a way for smaller […]

Subscribe to the Duct Tape Marketing Podcast

If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.