Customers As Community - The small business user group
Find a Consultant Become a Consultant

Customers As Community – The small business user group

Customers As Community – The small business user group

By John Jantsch

One of the greatest ways to generate referrals and repeat customers is
to build a community within your customers. In some ways they should
already have much in common – they fit your tight target market and
they value what you have to offer.

Bringing them together in some fashion can really ramp-up the feeling of
connection they have to your products and services.

High-tech companies have for years relied on the input and passion
of user groups

So, why not create your very own version of a user group?

You can get your clients together to network for business opportunities.

Host round table discussions about a certain topic.

Have a progressive meeting making stops at several of your client’s
locations.

Anything that brings your clients together and allows them to see that
you serve others who are very much like them, will create a stronger
bond to the relationship they have with your firm.

Stronger bonds will allow you to serve their needs better and will
ultimately give them more reasons to help you build your business.

Free eBook 
7 Steps to Scale Your Consulting Practice Without Adding Overhead

The Duct Tape Marketing Consultant Network has helped me to grow my business by over 40% in the last 12 months. ~ Michael Quinn - Michael Quinn Agency, Fargo, ND


The Strategy Behind Building A Thriving Online Community For Your Brand
Marketing Podcast with Jenny Weigle In this episode of the Duct Tape Marketing Podcast, I interview Jenny Weigle. Jenny has been creating, executing, and reviewing strategies for online communities for more than 10 years. She’s worked with more than 100 brands on various aspects of their community strategy and implementations, including launch, migration, programming, and […]
The Evolution Of The Podcast
Marketing Podcast with Todd Cochrane In this episode of the Duct Tape Marketing Podcast, I interview Todd Cochrane. Todd is the CEO of Blubrry Podcasting – a podcast media company that represents 105,000 Audio and Video podcasters in which his company provides advertising opportunities, media distribution/hosting, podcast media statistics, and other services. He is a […]

Subscribe to the Duct Tape Marketing Podcast

If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.