Thinking of Starting a Business?

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Marketing podcast with Carrie Wilkerson (Click to play or right click and “Save As” to download – Subscribe now via iTunes or subscribe via other RSS device (Google Listen)

Starting a business has never been easier. The Internet and host of free and low cost apps mean that pretty much anyone can start something for very little money.

Of course, just because you can start a business may not be the best reason to do so.

My guest for this week’s episode of the Duct Tape Marketing podcast is Carrie Wilkerson, otherwise known to many as The Barefoot Executive. Wilkerson recently captured years of knowledge in building her own business and that of the many would be, aspiring and thriving small business owners she consults in the appropriately named book The Barefoot Executive: The Ultimate Guide for Being Your Own Boss and Achieving Financial Freedom

Wilkerson shares a bit of her personal story of feast and failure and wanting to find a way to be with her kids while creating a business, but this book is more than her story, it’s a road map of what to do and what not to put together with lots of hard work.

You can listen to the show by subscribing the feed in iTunes or a variety of other free services such as Google Listen (Use this RSS feed) or you can buy the Duct Tape Marketing iPhone app. (iTunes link – Cost is $2.99) or


Carrie Wilkerson, The Barefoot Executive

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