Six Pixels with Mitch Joel

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Marketing podcast with Mitch Joel (Click to listen, right click and Save As to download – subscribe now via iTunes

In this week’s episode of the Duct Tape Marketing podcast I visited with Mitch Joel, President of Twist Image and Author of Six Pixels of Separation

Given the subtitle of the book – Everyone Is Connected. Connect Your Business to Everyone – you can guess we talked a bit about how social media can impact a company’s growth.

Like me, Mitch is a long time podcaster so it was great to finally swap stories. I also got to return the interview favor when we met recently at the Word of Mouth Marketing Summit in Chicago.

In this podcast:

  • Inspiration behind Six Pixels of Separation
  • Social networking: are we too connected?
  • Measuring Social media buzz vs. measuring ROI
  • Using social media to enhance marketing

GoToWebinar is the presenting sponsor of the Duct Tape Marketing podcast.


Mitch Joel

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