QuickBooks and Google Forge Interesting Alliance
Find a Consultant Become a Consultant

QuickBooks and Google Forge Interesting Alliance

QuickBooks and Google Forge Interesting Alliance

By John Jantsch

Intuit, the makers of QuickBooks and Quicken, made some moves today with marketing in mind. Starting in 2007 releases of QuickBooks will contain tools that allow small businesses to easily access Google offerings such as Google AdWords and the local directory called GoogleMaps

Intuit and Google have just announced a strategic, long-term alliance to help millions of small businesses address their number one concern attracting new customers. For the first time, the more than 3.7 million small businesses using QuickBooks will have the ability to easily promote their businesses and products online using a variety of popular Google services built into select QuickBooks 2007 offerings. more

In addition, Intuit acquired StepUp Commerce a service that helps small businesses easily list their inventory on the web.

“The purchase of StepUp helps QuickBooks solve one of the biggest challenges for product-based businesses — customer acquisition,” said Brad Smith, senior vice president of Intuit’s Small Business Division. “With StepUp’s services QuickBooks users will be able to significantly expand their reach by quickly and easily making their products searchable on the Web.” more

This is an interesting pairing and at first glace looks like it has the potential to expose many small business owners, even those without a website, to the power of the Internet as a marketing tool.

Free eBook 
7 Steps to Scale Your Consulting Practice Without Adding Overhead

The Duct Tape Marketing Consultant Network has helped me to grow my business by over 40% in the last 12 months. ~ Michael Quinn - Michael Quinn Agency, Fargo, ND


Why Obtaining Backlinks is a Lot Like Networking
Obtaining backlinks is an important part of building out your SEO strategy. When you have a fair number of backlinks from reputable sites, it signals to Google that your site is reputable, too. By establishing yourself as a trustworthy presence on the web, you’ll find your pages getting prioritized in Google’s rankings, ahead of your […]
Basics of On-Page SEO
A great SEO strategy is focused on getting your entire website to rank well. Rather than using generic keywords across all of your pages, you can tailor your SEO page-by-page, giving each individual webpage the best shot at performing well in SERPs. That’s what on page SEO is all about. When you focus on these […]

Subscribe to the Duct Tape Marketing Podcast

If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.