Power Friending Podcast

Power Friending Podcast

Power Friending Podcast

By John Jantsch

Marketing podcast with Amber MacArthur (Click to play or right click and “Save As” to download – Subscribe now via iTunes

Amber MacMy guest for this episode of the Duct Tape Marketing Podcast is Amber Mac, online video celebrity and author of Power Friending – Demystifying Social Media to Grow Your Business (The book is endorsed by Amber’s power friend – Tony Robbins – great story about that one)

Can surface friend building online equate to the type of trust that we can build offline? Mac talks about the ways that she has become closer to some people she has only met online due to the notion of a shared set of ideas, rather than shared geography.

Some of Amber’s ABCs:

  • Authenticity – something you should practice in all parts of life
  • Bravery – you’ve got to find a way to stand out!
  • Consistency – it’s a long term play and not a tweet here and there

You need to choose the right tools and the right networks in order to take advantage of the social web. You need to think first about where your audience is. Ask questions of your community. Create more ways for people to connect with you.


Podcast
How to Turn Your Product Idea Into a Business
Marketing Podcast with Jules Pieri Podcast Transcript Today’s podcast guest is Jules Pieri. She is the founder and CEO of The Grommet and the author of the book How We Make Stuff Now: Turn Ideas Into Products That Build Successful Businesses. Through The Grommet, Pieri has helped makers to launch their companies. Along the way, […]
Podcast
Making Sales Prospecting Fun and Easy
Marketing Podcast with Tom Martin Podcast Transcript On today’s episode of the Duct Tape Marketing Podcast, I chat with Tom Martin. After 20 years in the advertising industry, he founded the digital strategy agency, Converse Digital. Martin is also a speaker, blogger, and author of the book The Invisible Sale: How to Build a Digitally […]

Subscribe to the Duct Tape Marketing Podcast

If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.

Grab 7 Steps To Marketing Success

This eBook has been downloaded and used by thousands of business owners and marketers to use as a blueprint for marketing success. Start building your marketing system today!
x