I am very excited to be a part of the White Paper Success Summit 2010: This live online event is packed with speaker after speaker focused on showing you the best ways to attract quality leads and grow your business with educational white papers.
The world’s leading white paper experts will show you how. Join Michael Stelzner (author, Writing White Papers), Bob Bly (author, White Paper Marketing Handbook), Brian J. Carroll (author, Lead Generation for the Complex Sale), Jill Konrath (author, Selling to Big Companies), Roger C. Parker (author, White Paper Design that Sells), Joe Pulizzi (author, Get Content Get Customers), Ardath Albee (author, eMarketing Strategies for the Complex Sale), Jonathan Kantor (author, Crafting White Paper 2.0) and me! Attend from your home or office. Tickets half-off until Jan. 6th. Go here and check out the free summit video
Once other presenters show you how to craft a killer white paper, I’m going to show you how to Get Other Businesses to Promote it for you. Wouldn’t be great if you could enlist an army of businesses to voluntarily put your white paper in the hands of their customers and prospects? In my session I’ll share my step-by-step approach for enlisting strategic referral partners who will take advantage of and leverage your white paper.
This is an event worth investing in and yes the links in this post are affiliate links – I’ve got to eat you know.