It Is Make a Referral Week!

It Is Make a Referral Week!

It Is Make a Referral Week!

By John Jantsch

I’ve declared this week, March 8-12, Make a Referral Week with the intent of drawing attention to the act of making referrals rather than simply receiving them. In fact, I have set a goal to challenge 1000 businesses, large and small, to make 1000 referrals this week and publicly tell the world about it on the Make a Referral Week Counter and on Twitter using the #marm hashtag.

I have been joined in support of this effort by GoToWebinar, PRWeb, Contsant Contact, Marketing Profs, The Referral Engine Book, Perkett PR, Palo Alto Software, Verizon, Alphagraphics, Vertical Response, BNI, Duct Tape Marketing Coach Network, Intuit, Infusionsoft, Gold Star Referral Clubs and countless personal ambassadors.

This blog will feature guest posts and interviews each day this week from thought leaders on the subject of referrals and word of mouth marketing and a live online panel discussion – How to Create a Referral Engine – featuring Ivan Misner, founder of BNI and author of the 29% Solution, Bob Burg, author of Go-Givers Sell More, and Ben McConnell, co-author of Creating Customer Evangelists. The live session is Wednesday, March 10th at Noon CSTRegister Here

Want to know how you can get involved?

  1. Make a referral and post it on the Referral Counter
  2. Tweet your referral made using #marm
  3. Tell others about the challenge to 1000
  4. Make more referrals

If you like this idea of making referrals you can also join the Make a Referral Monday effort on Twitter. Starting today, and every Monday hereafter, make referrals and tell people about in on Twitter using the Make a Referral Monday hashtag (#marm) My hope is that we can turn this idea into a movement of sorts and keep the notion of giving referrals front and center all year long.

Free eBook 
7 Steps to Scale Your Consulting Practice Without Adding Overhead

"This training from Duct Tape Marketing has exceeded my expectations and I couldn't be happier" ~ Brooke Patterson, VanderMedia


Generating referrals is your highest payoff activity right now
Many businesses have been displaced during this game-changing pandemic. I hope that you are not one of them. One of the things, however, that few people are talking about is that the massive changes being experienced by businesses are also being experienced by customers. In other words, buyers are being displaced from long-time providers or […]
The Role of Your Website in Guiding the Customer Journey
Today’s customer journey is more complex than ever. From social media to paid search to offline marketing, there are dozens of ways someone can discover your company. The main role of your website in this twisting journey is to be a solid central point. While prospects may discover your brand anywhere, you want to be […]

Subscribe to the Duct Tape Marketing Podcast

If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.

Get the guide to growing your small business

In the 7 Steps to small business marketing success you'll learn:

  • Why strategy must come before tactics
  • Why and what customers really buy
  • How to make Google your new best friend
  • How to install an integrated marketing system