How to Be More Approachable

How to Be More Approachable

How to Be More Approachable

By John Jantsch

Scott Ginsberg is known by many as “the name tag guy.” The story goes that one day in college he wore a name tag during an event and decided to just leave it on the rest of the day. What he discovered was that it made it a lot easier to meet people. He hasn’t taken it off, and that was over 2300 days ago. (Ok, technically it’s not the same name tag.)

Scott was guest on a recent episode of the Duct Tape Marketing podcast.

Scott, of the aptly name, hellomynameisscott.com, is a walking, talking, grinning example of how to create a strong brand where there is none and then live the brand in every action.

He has built a very nice business out of teaching people how to be more approachable and brandable. His website is full of great free stuff and I am enjoying the heck out of his new book – Make a Name for Yourself.

Every salesperson, business owner, speaker, and generally well adjusted person could benefit from being more approachable. It’s a habit as much as anything and habits take practice.

Order your copy of
The Self-Reliant Entrepreneur

by John Jantsch

“A book that deserves a spot in every entrepreneur’s morning routine.”
—Ryan Holiday, #1 Bestselling Author of The Daily Stoic and The Obstacle is the Way


The Role of Your Website in Guiding the Customer Journey
Today’s customer journey is more complex than ever. From social media to paid search to offline marketing, there are dozens of ways someone can discover your company. The main role of your website in this twisting journey is to be a solid central point. While prospects may discover your brand anywhere, you want to be […]
How to Build an Effective Referral Program
You spend a lot of time and energy winning over new business, and once you’ve gotten that prospect to convert, you work hard to create a positive customer experience. Rather than going out and trying to find brand new customers all over again, it’s much more time- and cost-effective to turn to the customers you […]

Subscribe to the Duct Tape Marketing Podcast

If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.

x

Pre-order your copy of
The Self-Reliant Entrepreneur