Has the Definition of a Job Changed Forever?

Has the Definition of a Job Changed Forever?

Has the Definition of a Job Changed Forever?

By John Jantsch

Marketing podcast with Scott Gerber (Click to play or right click and “Save As” to download – Subscribe now via iTunes or subscribe via other RSS device (Google Listen)

job search

Image: Ed Yourdon via Flickr

The current generation of students graduating from college is finding that the combination of a massive evolution in how companies go to work and the current economic downturn has altered the view of what a job is forever.

My guest for this episode of the Duct Tape Marketing Podcast, Scott Gerber, thinks that’s just fine and in his new book urges Gen Y and anybody else that will listen to Never Get a Real Job.

Gerber’s take on the traditional job is that it’s like putting all your eggs in one basket and handing the basket off to someone else you no longer control how the eggs are handled. As someone that’s owned my own business for over 25 years I guess I would have to agree.

Gerber has created something he calls the Young Entrepreneur Council as a tool to help the Gen Y generation of workers figure out how to be more entrepreneurial rather than continue to try and fight their way into a system that Gerber claims doesn’t want them.

The Young Entrepreneur Council is billed as an advocacy group made up of many of the world’s top young entrepreneurs, business owners and thought leaders. It’s mission is to teach young people how to build success.

While Gerber is not necessarily suggesting that every young person’s only option is starting a company he is saying that you need to take control and become a self sufficiency expert and start getting much more proactive about your financial future rather than handing out resumes.

Gerber’s book, Never Get a Real Job, is a very practical, hands on guide for how to actually live the dream of never getting a real job by someone that’s done it. Some may find the language and informal style off putting, but he is clearly talking to a specific audience the way one friend would advise another.

Check out Scott’s Never Get a Real Job site to learn more.

I love the topic of the changing landscape and, as a parent of four of these Gen Y types, I suggest that you also check out this fabulous piece by business coach Pam Slim – Mentor the Next Generation or Risk Irrelevance

You can listen to the show by subscribing the feed in iTunes or a variety of other free services such as Google Listen (Use this RSS feed) or you can buy the Duct Tape Marketing iPhone app. (iTunes link – Cost is $2.99) or Android app and listen to the show as well as about ten past shows on your phone.

Order your copy of
The Self-Reliant Entrepreneur

by John Jantsch

“A book that deserves a spot in every entrepreneur’s morning routine.”
—Ryan Holiday, #1 Bestselling Author of The Daily Stoic and The Obstacle is the Way

How to Build a Business Around Referrals
Marketing Podcast with Michael J. Maher Podcast Transcript On this episode of the Duct Tape Marketing Podcast, I sit down with author, speaker, and real estate expert Michael J. Maher. After writing his book, The Seven Levels of Communication: Go From Relationships to Referrals, based on his experiences in the real estate industry, he began […]
The Self-Reliant Entrepreneur Reading: October 17
Marketing Podcast with John Jantsch on The Self-Reliant Entrepreneur – October 17 It’s time for another episode of The Self-Reliant Entrepreneur. Once a week, I’m sharing a reading from my new book, due out in October 2019. The book is structured around 366 daily meditations for entrepreneurs. They begin with a quote from some of […]

Subscribe to the Duct Tape Marketing Podcast

If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.


Pre-order your copy of
The Self-Reliant Entrepreneur