I have been building brands for business owners since 2006, when I founded what is now known as Branding City. What started as Novik Design grew and evolved into something bigger, and in 2020 we rebranded to reflect the full scope of what we do for our clients every day.
Nearly two decades in, my approach is grounded in a proven five-step process: research, strategy, execution, enhancing based on results, and sustaining growth. Every step builds on the last, and nothing gets skipped. That discipline is what separates a brand that looks good from a brand that actually works.
I work with business owners who know they need a strong brand but are not quite sure where to start. That is exactly the right place to begin. I handle brand identity, logo and design, website development, print, local search visibility, and reputation management, and I stay involved from the very first strategy conversation all the way through launch. You will never feel like you are figuring it out alone.
As a certified fractional CMO, I bring senior-level brand and marketing leadership to businesses that are ready to show up with clarity, consistency, and confidence in every market they serve.
If you are ready to build a brand that truly represents who you are and where you are going, I would love to be part of that process.