All Ad Spending To Go Digital
Find a Consultant Become a Consultant

All Ad Spending To Go Digital

All Ad Spending To Go Digital

By John Jantsch

Media Post ran an article this morning quoting a Microsoft exec claiming that within three years most of their $1billion ad spending will be in the digital space.

“We’re actually pretty confident that by 2010, the majority of our media mix will shift to digital,” said Mich Mathews, senior vice president of the company’s central marketing group, at the AAAAs media conference.”

I guess you either see that as doom or opportunity depending on where you sit at the table. It’s as clear a sign as small business should need though to help them understand that they too must get digital, get online, start using the marketing tool that’s driving the engine these days.

You don’t have to be Microsoft or a major television network to understand the symbolic nature of this story.

Free eBook 
7 Steps to Scale Your Consulting Practice Without Adding Overhead

The Duct Tape Marketing Consultant Network has helped me to grow my business by over 40% in the last 12 months. ~ Michael Quinn - Michael Quinn Agency, Fargo, ND


The Key To Writing A Must-Read
Marketing Podcast with AJ Harper In this episode of the Duct Tape Marketing Podcast, I interview AJ Harper. AJ is an editor and publishing strategist who helps authors write foundational books that enable them to build readership, grow their brand and make a significant impact on the world. As ghostwriter and as developmental editor, she […]
How To Harness Your Unfair Advantage
Marketing Podcast with Ash Ali and Hasan Kubba In this episode of the Duct Tape Marketing Podcast, I interview Ash Ali and Hasan Kubba. They both are award-winning authors and entrepreneurs. Despite not going to university, Ash became a serial tech founder and the first marketing director of a unicorn startup – Just Eat). Hasan built […]

Subscribe to the Duct Tape Marketing Podcast

If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.