I talk about marketing strategy a lot. It is for me the most important element when it comes to building a long-term, sustainable marketing system. photo credit: Giandomenico Ricci via photopin cc Your strategy informs every marketing decision. It must ...
Each month I choose an editorial focus and publish a great deal of content around that month’s theme. May 2013 was all about writing. Here’s a collection for each viewing and sharing. [View the story “Writing for Marketing and Business” ...
Few things are more confusing to business owners and marketers than the idea of marketing strategy. photo credit: HikingArtist.com via photopin cc I think that’s due in part to simple misunderstanding by many who try to apply the concept, but ...
Many bloggers dream of writing that epic blog post. One that drives so much traffic, links and shares that the front page of Reddit is a foregone conclusion. photo credit: Ed Yourdon via photopin cc Common wisdom suggests that to ...