Used to be that we could go out there and hunt down new leads and customers with a measured precision. We found a message that worked, found a medium that reached the right folks, tested, measured, refined and bingo – ...

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My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you check them out if they sound interesting. ...

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Anyone who is an active twitter user may not remember the day that twitter started to finally make sense and you may certainly look at this post as rather simple, and it is, but . . . I come across ...

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Andy Beal, co-author of Radically Transparent, stopped by the Duct Tape Marketing podcast to talk about monitoring and managing your online reputation. People, products and companies today all have two brands – online and off. The problem with this is ...

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