There are many moving parts involved in marketing and the online elements increase in importance with each passing day. But, marketing is a system, and to effectively operate this system you must assemble and integrate each of the important parts ...

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In a further continuation of my series of quick social media tips (check out 5 Tips for Getting More from LinkedIn, 5 Tips for Getting More from Facebook, and 5 tips for Getting More from Twitter), I’m covering some overarching ...

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I’ve noticed more and more folks taking shots at the value of social media. For example there’s Beware of Social Media Marketing Myths from Gene Marks in Business Week. It’s a natural evolution, I suppose, since social media has pretty ...

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