photo credit: tool box via photopin (license) As a business owner, it is really easy to be tempted to wear all the hats, to micromanage, to have a fear of letting go.  That fear then turns into nights and weekends ...

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We have a great opportunity in the small business world these days that can be simply defined by one word: collaboration.  Coming together and focusing on a common goal, contributing what resources you have, and working towards something bigger that ...

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Duct Tape Marketing Newsletter – Created with PlaceIt Think about the last newsletter you received in your inbox.  Was it a newsletter you looked forward to receiving or just another piece to add to the daily content clutter? If it ...

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photo credit: Small Town Snails via photopin (license) Without understanding and defining your true core message, people are going to compare you to your competition on price alone.  This is a tricky situation to be in.  Sure people want the ...

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photo credit: pencil-red-lead-paper.jpg via photopin (license) You have read 100 times by now how important content is.  You have spent some time doing a bit of research on keywords and have a list of different content formats you know you need ...

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Tell me about your “buy” process. This simple question causes confusion for many of our small business clients. In response they might say: “Once a new customer signs on, we send them a contract and maybe even an invoice and ...

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