Marketing interview with Alexis Ohanian Alexis Ohanian and Steve Huffman founded the social bookmarking site reddit shortly after graduating from the University of Virginia. They sold it a year later to media giant Cond√© Nast. You’ve seen the movie, that’s ...

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Pay-per-click advertising (PPC), when used correctly, is a very powerful way to drive traffic and conversions. photo credit: alles-schlumpf via photopin cc The used correctly part includes effective targeting and testing, writing compelling ads, creating compelling offers and managing the ...

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