There was a day when the press release did a lot of the work in generating actual media coverage for a firm announcing a new product, acquisition, award or some other newsworthy milestone. Yan Arief via Flickr CC Today a ...

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I am participating in an all day online event called “Thrive 2010: The Ins and Outs of Online Marketing“, hosted by PRWeb. I will be conducting a live chat session over the lunch hour at Noon ET. You can ask ...

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A lot of marketers get both confused and fed up with all the talk about things like new media, social media, inbound marketing, user generated content, and the age of conversation. I mean, how is a person suppose to apply ...

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At a recent social media workshop a participant asked me to reveal my social media routine – how I track, converse, communicate and otherwise curate all my various social media activities. I paused to think about it for a while ...

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