There’s a renewed meme going around these days about marketing being dead somehow. Well, to paraphrase Mark Twain – the reports of the death of marketing are greatly exaggerated. photo credit: trawets1 via photo pin ccLook, the landscape in marketing ...

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Here’s my take on business. Every business is simply a set of systems and marketing just happens to be the most important of these systems. Few business owners have trouble thinking in terms of business systems for things like building ...

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Too many small business owners focus most of their attention on single event lead generation promotions. The most effective lead generation comes from the careful combination of many tactics, but I have found that no lead generation strategy is complete ...

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