No matter how enamored you may be with social media, email still outpunches just about every tool out there when it comes to cost effective lead conversion. Now, done correctly, what this really means is effectively using email communication in ...

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This post is part of a creative marketing series sponsored by HP [polldaddy poll=”4379569″] With the advent of social media, email marketing has taken a bit of a back seat in terms of buzz – but not with marketers that ...

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More than once those that follow what I do have asked me how I seem to get so much done in a day. I have to admit that I get a lot of help from the man behind the curtain ...

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Lead nurturing is the act of following up with leads in a consistent and, hopefully, logical way moving them gently along the path of becoming a customer. In some high end, long decision process selling environments it’s the only way ...

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Have I got a deal for you! One of my strategic partners, InfusionSoft, has asked me to conduct a webinar Wednesday, June 18th at 3pm CDT called “Infusionsoft & Duct Tape Marketing Reveal The Must-Know Secrets of Small Business Growth” ...

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Leads, leads, leads, every business needs them, some are actually good at generating them, but . . . there’s a really important thing you must understand about leads – not all are created equal. Now, I’m not talking about leads ...

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